What Is the Claude Logo?
The Claude logo is an orange starburst, a cluster of uneven rays spreading out from a centre, usually set beside the name Claude. It belongs to Claude, the AI assistant made by Anthropic, the San Francisco AI company founded in January 2021, which first released Claude on 14 March 2023.
On Anthropic's own Claude pages the starburst appears in two forms: on its own as the app mark, and joined to the Claude name as a lockup. The starburst is available as the Claude logo SVG.
Claude Logo Facts
| Symbol | An orange starburst of irregular rays |
| Logo type | Abstract mark: the starburst |
| Owner | Anthropic |
What the Claude Logo Means
The starburst is not a picture of an object, so it leaves room for different readings. Design writers have compared it to a spark, a sunburst, an asterisk and a pinwheel. Its rays are uneven, as if drawn by hand, and design site DesignRush has described that irregular linework as deliberate.
Colour carries much of the identity. Anthropic's published brand guidelines name an orange, hex #D97757, as the primary accent, set against a near-black (#141413) and a warm off-white (#FAF9F5), with blue and green as secondary accents. The result is a warm palette built around a terracotta-like orange, with no deep blue in it.
The name has its own story. The New York Times reported in July 2023 that Claude was named after Claude Shannon, the mathematician whose work laid the foundations of information theory.
Claude Logo History
Anthropic introduced Claude on 14 March 2023, after a closed test with partners such as Notion, Quora and DuckDuckGo. At first it was offered through a chat interface and an API for developers, in two versions: Claude and the lighter, faster Claude Instant.
On 11 July 2023 Anthropic released Claude 2 and opened a public beta website, claude.ai, which gave the assistant a home of its own on the web.
Anthropic, which describes itself as a public benefit corporation, later gave Claude its own domain: the company's Claude product pages are hosted at claude.com, where the starburst appears both alone and in the Claude lockup.
Claude and ChatGPT
Claude and OpenAI's ChatGPT both use abstract marks rather than letters or pictures. ChatGPT carries its parent company's blossom, a closed and symmetrical knot shown in one colour (compare the ChatGPT logo). Claude's starburst is open, irregular and orange. For more brands like Claude, browse our tech logos.
Frequently Asked Questions
What is the Claude logo?
An orange starburst of uneven rays, used on its own or beside the name Claude.
What colour is the Claude logo?
Orange. Anthropic's brand guidelines list #D97757 as the primary accent colour.
Who makes Claude?
Anthropic, an AI company founded in San Francisco in January 2021. It first released Claude on 14 March 2023.
Is Claude named after Claude Shannon?
The New York Times reported in 2023 that it is, after the founder of information theory.