What Is the Corona Logo?
The Corona logo is a crown set above the name Corona Extra, and on the full label version two griffins stand on either side of the crown. Its label and logo were designed by Eduardo Cataño around 1935, ten years after the beer was launched.
Corona Extra is the pale lager of Grupo Modelo, the Mexico City brewer that introduced Corona in 1925. Grupo Modelo has been part of AB InBev since 2013. The crown above the name is available as the Corona Extra logo SVG.
Corona Logo Facts
| Designer | Eduardo Cataño |
| Introduced | Around 1935 |
| Symbol | A crown, flanked by two griffins on the label |
| Logo type | Combination mark: crown and wordmark |
| Owner | Grupo Modelo, part of AB InBev |
What the Corona Logo Means
The crown is the name in picture form: corona is the Spanish word for crown. The other parts add to that idea.
- In Spain the beer has been sold since the 1980s as Coronita, "little crown", which keeps the same idea at a smaller size.
- The griffins are heraldic beasts, part eagle and part lion, placed either side of the crown like the supporters of a coat of arms.
- The word Extra names the brand's main variety, a pale lager. Set beneath the crown, it lets the logo name both the brand and the beer inside the bottle.
Corona Logo History
The Corona logo history begins around 1935, a decade after the beer itself. Grupo Modelo was started by a group of 25 Spanish immigrants, led by Braulio Iriarte and Martín Oyamburu.
In July 1922 the German-born brewmaster Adolph H. Schmedtje joined Cervecería Modelo to oversee production, and he created the Corona brew. Corona was officially introduced in 1925.
The crown and label came a decade later. Eduardo Cataño designed them around 1935 while working for the advertising agency Galas de México. The agency handled the Modelo brewery's account.
Ownership changed in the 2010s. AB InBev, which already held a non-controlling half of Grupo Modelo, agreed in 2012 to buy the rest. The two companies merged in June 2013.
- As part of the deal, all United States rights to the brand went to Constellation Brands, which became the exclusive importer and distributor of Corona in the US.
- AB InBev brews, exports and distributes it everywhere else.
Corona and Heineken
Corona is often served with a wedge of lime or lemon in the neck of the bottle to add tartness and flavour. On bar shelves its crown competes with the red star of the Heineken logo, the Dutch lager's own badge. For more beers and drinks, browse our food and drink logos.
Frequently Asked Questions
What does Corona mean?
Corona is Spanish for crown, which is why the logo is built around one. In Spain the beer is sold as Coronita, "little crown".
Who designed the Corona logo?
Eduardo Cataño designed the label and logo around 1935, while working for the agency Galas de México.
Who owns Corona beer?
Grupo Modelo, part of AB InBev since 2013, except in the United States, where Constellation Brands holds the rights.
When was Corona first sold?
Corona was officially introduced in 1925, created by brewmaster Adolph H. Schmedtje at Cervecería Modelo.