What Is the Oracle Logo?
The Oracle logo is the name ORACLE written in red capital letters, with no symbol beside it. Oracle has used the logo in this form since 2019, when it introduced its Redwood brand identity. The logo belongs to Oracle, the database, software and cloud company that Larry Ellison, Bob Miner and Ed Oates founded in Santa Clara, California, on 16 June 1977.
The red wordmark is available as the Oracle logo SVG.
Oracle Logo Facts
| Introduced | This version in use since 2019 |
| Symbol | None; the name alone |
| Logo type | Wordmark: the name in capitals |
| Owner | Oracle Corporation |
What the Oracle Logo Means
The word itself carries the story. In 1977 the young company worked on a project for the Central Intelligence Agency, its first customer, whose codename was Oracle. The founders got permission to use the codename, and it later became the name of their database and then of the company. One early executive, Mike Humphries, said the founders had flipped a coin to choose between the CIA job and a compiler contract.
When the company launched Redwood in 2019, its design leader Hillel Cooperman explained that the name was meant to evoke several things at once: the shared root system of redwood trees, Oracle's headquarters in Redwood City, redwoods reaching into the clouds, and the red in Oracle's logo and graphics.
Oracle Logo History
The company did not start out as Oracle. It was founded as Software Development Laboratories, became Relational Software, Inc. in 1979, and in 1983 took the name Oracle Systems Corporation to align itself more closely with its flagship product, Oracle Database. In 1995 it became Oracle Corporation.
Before 2019 Oracle's look was built on red, black and white, a palette TechTarget described as North American and Californian in style. That changed at Oracle OpenWorld in September 2019, when Oracle showed the first pieces of Redwood, a single system for its branding, marketing and product design. Redwood brought a wider colour palette, a custom Oracle typeface, textures and illustrations. Oracle Red was kept but updated to a new shade, and employees summed up the aim as "more human". Cooperman, senior vice president of user experience design, led the work with Jenny Lam, senior vice president of brand user experience design.
The Oracle Name in Sport
The red wordmark has travelled far beyond software. From October 2006 the arena in Oakland was called Oracle Arena, a deal that ended after the 2018–19 NBA season. In January 2019 the San Francisco Giants agreed a 20-year deal to rename their ballpark Oracle Park. On the water, BMW Oracle Racing won the America's Cup in 2010, and Oracle Team USA won it again in 2013.
In Formula One, Oracle sponsored Red Bull's team from the 2021 season and became its title sponsor in 2022, which put ORACLE beside the Red Bull logo on the cars.
For more brands like Oracle, browse our tech logos.
Frequently Asked Questions
Where does the name Oracle come from?
From the codename of a 1977 project for the CIA, the company's first customer, which the founders were allowed to reuse.
What was Oracle called before it was Oracle?
Software Development Laboratories, then Relational Software, Inc. from 1979, before it became Oracle Systems Corporation in 1983.
What is Oracle Redwood?
The brand and design system Oracle introduced at OpenWorld in September 2019, with a wider palette, a custom typeface and an updated Oracle Red.
Why is the Oracle logo red?
Red was the core of Oracle's earlier red, black and white look, and the Redwood identity of 2019 kept an updated Oracle Red.