Versace Medusa
Brand Founded 1978 · Italy

Versace Logo & Brand Identity

The Medusa head of the Milan fashion house Versace.

Versace Logo Versions (8)

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What Is the Versace Logo?

The Versace logo is the head of Medusa, the Gorgon of Greek myth with snakes for hair, shown in its full version together with the name VERSACE. It belongs to Versace, the Italian fashion house that Gianni Versace launched in Milan in 1978, and that has been part of the Prada Group since December 2025.

The house pairs the Medusa with the Greek key, a pattern drawn from one unbroken line folded into right angles, which it has used since 1988. The Medusa head is available as the Versace logo SVG.

Versace Logo Facts

Introduced Under founder Gianni Versace, who led the house from 1978 to 1997
Symbol The head of Medusa
Logo type Combination mark: Medusa head and the VERSACE name
Owner Gianni Versace S.r.l., part of the Prada Group

What the Versace Logo Means

The Medusa ties the house to Gianni Versace's birthplace. He was born in Reggio Calabria in 1946, in the part of southern Italy that the ancient Greeks settled and called Magna Graecia, and Graeco-Roman art became a lasting influence on his work. Donatella Versace, his sister, has said that the Medusa head "comes from a villa where my brother and I used to play as kids".

In the myth, anyone who met Medusa's gaze was turned to stone, so the head stands for a look that stops people in their tracks. Writing a year after Gianni's death, the International Directory of Company Histories described the Medusa-head logo as a core identity from which new product lines could keep evolving.

Versace Logo History

Gianni Versace showed his first women's collection under his own name on 28 March 1978, at the Palazzo della Permanente in Milan, and opened his first boutique on Via della Spiga the same year. By the late 1990s the Medusa head had spread well beyond the clothes, appearing for example on a Versace watch.

The Greek key joined it on the catwalk in the autumn-winter 1988 collection. After Gianni was killed in Miami Beach on 15 July 1997, Donatella took over as artistic director and kept both signatures. In the autumn-winter 2021 collection she introduced La Greca, her modern reinterpretation of the Greek key. The full logo was later redrawn with a new wordmark, but the Medusa head stayed at its centre.

Versace and Prada

Versace changed owners twice in seven years. In 2018 Michael Kors Holdings, which renamed itself Capri Holdings, agreed to buy the house. On 2 December 2025 the Prada Group completed its purchase of Versace from Capri, placing the Medusa in the same group as Prada itself (compare the Prada logo).

For more brands like Versace, browse our fashion logos.

Frequently Asked Questions

Why is Medusa the Versace logo?

The Medusa reflects the Greek heritage of Reggio Calabria, where Gianni Versace was born, and Donatella Versace has said the head comes from a villa where the siblings played as children.

What is the pattern on Versace clothing called?

It is the Greek key, a motif that first appeared in a Versace collection in autumn-winter 1988. Its 2021 monogram version is called La Greca.

Who owns Versace?

The Prada Group, which completed its purchase of the house from Capri Holdings on 2 December 2025.

What happened to the Versace logo after Gianni Versace died?

Donatella Versace kept the Medusa head when she took over as artistic director in 1997, and it remains the centre of the full logo.